Our Core Onsite Deliverable - Our core service is the onsite delivery of face-to-face wellness coaching, and related educational, motivational and promotional wellness resources, directly to employees in the workplace. Our service delivery methodology, customized specifically for each customer we serve, is based upon live, personal and face-to-face human interaction between our wellness coaches and employees. More specifically, that means that our wellness coaches capitalize upon their presence, visibility and access to reach out to, and interact with all employees. They do so during regular, scheduled, systematic, and rotating rounds throughout the facilities to which they are assigned to interact directly with and among employees:

• First - building engagement in wellness coaching by developing employees’ interest in wellness, and readiness to improve (Building Engagement).
• Then – coaching, using the latest, scientifically supported behavior change theory and practice (Coaching).

Lifestyle issues which our coaches address include nutrition and healthy eating, exercise, diet and weight loss, smoking cessation, substance abuse, and medication noncompliance, and the chronic health conditions such behaviors cause.

Online Coaching Communication and Content Technology Platform – We have further integrated our core onsite wellness process with an online coaching communication and content technology platform. This integration permits us to (1) enhance our efforts to “build engagement”, (2) enhance, strengthen, supplement and reinforce our core face-to-face coaching deliverable, and, most importantly (3) expand our reach to include all segments of our customers’ employee population constituencies (remote employees, spouses and retirees). Please see Technology Platform for a more detailed description of the components of our online coaching communication and content platform.

1. Building Engagement – All employees will be eligible to sign up and become “members” of our online coaching communication and content portal. Though our onsite coaches personally provide a comprehensive array of educational, awareness building and motivational resources to employees to stimulate their “readiness” to engage in coaching, employee use of the portal provides additional powerful resources which may be accessed by employees directly.
2. Face-to-face Coaching Enhancement – The use of this portal by those engaged in face-to-face coaching, and our coaches, adds another communications dimension to face-to-face interaction, permitting our coaches to communicate more frequently with employees, or to communicate with them when the are otherwise unavailable for face-to-face interaction.
3. Expanding Our Reach - Though our goal is to provide as many employees as possible with face-to-face coaching, logistical and economical considerations often make it difficult to provide face-to-face coaching to all employees, especially those in small and/or remote locations, or to spouses and retirees. Our online technology platform provides the communication capability, structure and content necessary to allow our coaches to effectively reach this population with telephonic and/or internet coaching. This means that through one seamless workplace wellness coaching strategy, each person seeking coaching will have access to the coaching resources most suitable and appropriate to efficiently meet their needs and circumstances.

Your Own Coach - Each of our customers is assigned their own dedicated wellness coach/coaches to deliver all components of our process, including all three wellness coaching modalities – face-to-face, telephonic and internet. The majority of coach time is spent onsite, right in the workplace. Depending upon the physical locations of our customer facilities, and related employee population demographics, our coaches are generally based in the larger facilities served, and make periodic onsite visits to smaller and/or remote locations.

Transforming Wellness - Since our coaches work primarily right in the workplace interacting with employees, they have the time and opportunity to get to meet, know, and interact with most of them (even in smaller and remote facilities), and will develop personal, trusting relationships with many. Importantly therefore, our customers’ employees (and by extension, their spouses) will have the opportunity (whether through onsite, online or telephone) to work on health and wellness issues of importance in their own lives with people they have met and know, rather than just voices on the phone, or messages online; transforming wellness from the remote and impersonal to the human, familiar and personal.